Our Website Design Philosophy
• We believe that a website should be Functionally Coherent.
Thus every element of your website should serve a specific purpose related to or in enhancement of the viewer’s interaction with the content of the website, seamlessly and unobtrusively.
(Translation: Your website must WORK!)
• We believe that a website should be Aesthetically Sound.
Thus every element of your website should conform to the basic principles of design and serve to augment the overall web viewing experience.
(Translation: Your website must look GOOD!)
• We believe that a website should be Contextually Relevant.
Thus the content of your website should reflect the spirit and style of the group, organization or individual for whom it is being designed, and it should also be consistent with the expectations of the targeted website viewer(s).
(Translation: Your website must “feel” RIGHT!)
